Publicity is exhausting, especially because no one really knows which bits work and which don't. What works for one author doesn't work for another, the things that seemed fresh and interesting when the first authors did them are now trite and boring... So you get these publicity guides which basically say "Do everything anyone has ever heard of."
I've seen multiple guides to getting published that urge unpublished authors to blog every day and build an online blog brand so they can use that to launch their book. And meanwhile I'm thinking "Maybe instead they should use their energy to write a book worth launching..."
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Date: 2013-10-20 12:23 pm (UTC)I've seen multiple guides to getting published that urge unpublished authors to blog every day and build an online blog brand so they can use that to launch their book. And meanwhile I'm thinking "Maybe instead they should use their energy to write a book worth launching..."